LM Marketing Helps Entrepreneurs Grow Their Presence in the Digital Landscape

For LM partners, a business with no digital presence is like having a store on a deserted street.

By Angela Barbosa

Many remember the COVID-19 pandemic as the “beginning of the end” of their business venture. Nonetheless, for many others, it was an opportunity to supply the needs of a period of digital evolution and investment to adapt to the new norm of working remotely. LM Marketing was one of the offspring that emerged during that challenging period.

In 2020, Brazilian childhood friends Leopoldo Marcansole, 40, and Monique Silva, 37, saw an opportunity to fulfill their entrepreneurial dream. Their passion for the digital world gave birth to LM Marketing, a business that carries not only their initials but mainly their purpose of helping entrepreneurs in the United States take their businesses to the next level. 

“We noticed the urgent need to help Brazilian small businesses survive the pandemic crisis and reinvent themselves in the digital environment, since they were forced to close the doors for an undetermined time,” explained Monique, adding, “It was then that we had a genuine desire to help those entrepreneurs to create an online identity in a strategical and accessible way.”
After visiting the United States, Leonardo and Monique identified several businesses with little or no online presence. Whether it was for the lack of staff, time, or know-how and experience, those businesses were not using the benefits of social media to keep their customers updated about their services or products.

"We encountered numerous dedicated and hardworking individuals who were always on the go and often lacked the time or access to the tools and strategies needed to promote their businesses. We aim to provide them with a digital platform that offers viable, humane, and fair solutions for their businesses," said Leonardo.

For LM partners, a business with no digital presence is like having a store on a deserted street. “Digital media allows a product or service to reach the right audience at the right time. To think that you can grow your business just with the traditional word of mouth is a mistake.  Invest in a strong online presence, build autonomy, and be present where your customers are,” advised Monique.

If you want to grow your business online, LM Marketing offers different plans tailored to the client’s needs. Whether you are in the beauty salon, grocery store, or food industry, they can help you personalize your digital marketing investment according to your budget and needs. Meanwhile, you can focus on running your business.

“The benefits of digital marketing are endless: low initial cost, high segmentation capability, easy to measure results, and the possibility of adjusting the strategies in real time,” explains Leonardo.

When asked where they foresee LM Marketing in the next five years, the plan is to expand their presence in the United States and other countries with a high concentration of Brazilians and other foreign entrepreneurs.

 “We want to go beyond digital marketing management. We want to be a strategic marketing agency capable of offering comprehensive solutions that serve the daily needs of those entrepreneurs,” said Leonardo.

Believe in the power of your story and the value of your hard work. You don’t have to do everything on your own. Digital can be your biggest ally in conquering new horizons. And we, at LM Marketing, are here to walk that path alongside you,” concluded Monique.

If you are ready to grow your business visibility in the digital landscape, contact LM Marketing via email lm.marketing.fln@gmail.com,
WhatsApp: (11) 96398-3276, or follow them on Instagram: @lm.marketing.fln.